Bobingen,

Trevira CS at MoOD Brussels 2014

Trevira CS Square: Trevira and partners at MoOD

This year Trevira is once again present as an exhibitor at MoOD in Brussels, together with customers at the Trevira CS Square. “Customers indicated last year that they continue to value MoOD as a joint appearance of Trevira CS partners and we have therefore carried on the concept in 2014“, says Anke Vollenbröker, Head of Marketing & Business Development at Trevira. This year sees the addition of the VIP Lounge, which is available to customers for meetings. As was the case in the last two years, fabric manufacturers with a broad variety of product programmes are again taking the opportunity to present their latest Trevira CS collections at the fibre manufacturer’s joint stand: Delius, FIDIVI, Müller Zell, Pugi, Wintex, along with Mario Cavelli. Several more Trevira CS suppliers are at MoOD with their own stands. At the adjacent MoOD Yarns Trevira yarn partners Lei Tsu and Vlnap are showing their latest creations.

Trevira CS in 2014: business situation and core areas

Business of globally active fibre manufacturer Trevira is proceeding satisfactorily. In particular business with fibres for technical applications, nonwovens and other specialties shows pleasing developments. Taken as a whole, sales of flame retardant fibres and yarns are by and large as planned, according to Anke Vollenbröker, Head of Marketing at Trevira: "A product doing well is the range of hybrid yarns for stiffened materials (using Trevira NSK): These are used especially in solar screening. Not only our own programme is developing continuously, there is also a series of new products emerging from yarn finishers. Use of these special yarns allows the manufacture of textile fabrics for interior solar screening that meet requirements in terms of light reflection, permeability and absorption. As a result, they are able to contribute decisively to efficient energy management in buildings. These textiles can also take over additional functions, such as sound proofing, for instance. They are free from PVC, formaldehyde and halogen. It is now possible to create a variety of different looks in solar shading – the range extends from extremely flat technical surfaces to natural looks. We continue to see great potential in spun-dyed yarns, an area of ongoing importance to us. These yarns are also in fashion for ecological reasons, since there is no need for an additional dyeing here."

New products include yarns with enhanced UV stability. Recently introduced onto the market, they have been taken up by some fabric manufacturers who are working on initial developments. Possible applications include seat covers for outdoor furniture.

VITA D’ORO: comfort and safety for life and living with a future

Sector network creates new living concepts for the third age

The growing number of senior citizens in our ageing society this age presents a challenge to develop new concepts about the way we live and our life styles in the third age. At the same time a market with considerable growth potential is opening up here. The VITA D’ORO Network Group, an amalgamation of industry, trade, craft and service companies based in Frankfurt/Main, has committed itself to develop such concepts, with the aim of creating for the older generation residential accommodation that takes account of their needs. This would enable them to maintain independence, vitality and a quality of life to an advanced age.

Currently the first VITA D’ORO residential park is being built in the Bavarian spa of Bad Griesbach. On an area of approximately 90.000 square metres there will be 70 barrier-free one-family houses and 30 - 40 owner-occupied apartments available. The project plan includes the option of sheltered housing. The area management will also encompass a club house with pool, multifunctional rooms and other facilities as key features of the community, offering the members a 24/7 no-worry safety package, with 24 hour emergency call-out and a comprehensive service system.

The first show house has been constructed with selected certified partners, including Trevira, to the design concept of the Health & Home Care Network Group. The concept is based on principles of perception and colour psychology. The notion of safety lies at the heart of the planning, pervading every element in the residential areas. Innovative quality products and functional materials are used in interior design and furnishing: an intelligent large-scale floor system with automatic fall detection, biodynamic light, a kitchen with lifting system for individual work and handling requirements, together with flame retardant upholstery and decorative fabrics. Window decoration and drapes, and also seat upholstery are in Trevira CS. In furnishing other units of the accommodation, interested parties can choose from a range of different Trevira CS materials.

Initiative Textile Räume: the new sector network for more fabric in the house

Together with partners from the sector, Trevira launched in June 2014 a far-reaching initiative to promote the home textile market in German-speaking areas. With the foundation of the “Initiative Textile Räume“, companies in the fabric and home textiles sector aim to set a clear marker. In order to give fresh stimulus to the sector that has been stagnating for years, and to boost the sales of furnishing textiles, there is to be for the first time a joint, large-scale communication offensive, directed primarily at the end user, but also including the contract market.
Following the kick-off at the end of June in Frankfurt, many companies have already expressed their willingness to join in. These include Backhausen, Christian Fischbacher, Création Baumann, Gebr. Munzert, Gessner, Interstil, JAB Anstoetz Group with all brands, JOKA W. + L. Jordan, Kupferoth Interiors, Nya Nordiska with all brands, Rasch Textil, Romo Group, Sahco, Saum & Viebahn, Schmitz-Werke, Tisca Tiara and Mira X, Trevira, Zimmer + Rohde along with the Association of Interior Furnishers and EuroInterior at European level.

Anke Vollenbröker explains the involvement of Trevira: "We are convinced that we can only develop the impetus needed for a project like this by involving as many stages in the supply chain as possible. This is all about bringing the consumer to focus on the idea of home textiles again and in so doing create a demand from the end user – if we succeed, then everyone will benefit."

Over the coming weeks the aim is for the initiative to also gain members among foreign suppliers active in the German-speaking regions. The official start for the campaign is planned for the beginning of 2015.

About Trevira GmbH

Trevira GmbH is an innovative European manufacturer of high-value branded polyester fibres and filament yarns for hygiene and technical applications as well as for the home textiles, automotive and apparel industries. Two production sites and a marketing & sales office with a total of approx. 1,140 employees are located in Germany, supported by an international network of representatives. In 2013, sales amounted to around 250 million Euros. The head office of the company is located in Bobingen near Augsburg, Bavaria.

Trevira has a worldwide reputation for fibres and yarns for hygiene products and technical applications as well as for flame retardant polyester textiles (Trevira CS). Trevira is certified to ISO 9001, 14001 and ISO 50001. All Trevira products carry the Oeko-Tex Standard 100 seal. The company is a subsidiary of Trevira Holdings GmbH, a joint venture of Indorama Ventures PCL and Sinterama S.p.A.

Overview