Review of 2013 and outlook for 2014: Stable and sustainable business
Trevira GmbH – business in 2013
Taken as a whole, business for fibre manufacturer Trevira was pleasing and stable in the year just passed. Steps taken to reorganise production structures and tighten up operations are taking effect, which can be seen in the fact that targets set for 2013 were in substance achieved. Not only had the company invested in consolidating in 2013, it launched growth projects at both production sites, especially in fibres. Performance for 2013 will be above the line both in turnover and in results, the outcome on the one hand of changes in the product mix, and on the other of good performance in volumes.
In the industrial applications field the position of Trevira is maintained by successful development work. It is also anticipated that products for technical uses and non-woven applications will continue to grow in importance for the future. In 2013 Trevira showed its colours in this important market at three trade fairs: Alongside the now traditional input at Techtextil Frankfurt, Trevira made a first appearance at Techtextil North America in Anaheim (California) and was also represented at Textile Solutions under the umbrella of the Hannover Messe. For non-wovens Index in Geneva is once again on the cards for 2014, while the company will be participating with filament products at the Composites JEC Europe trade fair in Paris.
For the New Year Trevira anticipates that the European market will recover and stabilise and that qualified export business will see further development. Throughout 2014 the process of internationalisation and the success of steps taken in recent years will underpin business in both fibres and filaments.
In future a key factor in Trevira business development will be further Internationalisation, especially into Asia, North and South America and the Near East. The emphasis will also be on new end uses, in industrial or technical applications, for example.
In 2014 the close cooperation with Indorama Ventures and Sinterama, the dedicated owners, will be entering its third year and is proceeding positively and smoothly. Trevira continues to be a sizeable and stable player in the polyester fibre market and is confident that goals set in 2014 will once again be achieved.